Have questions regarding Know!?
Find answers to the most frequently asked questions here.
What is Know!?
What does Know! stand for? Is it an acronym?
Why was Know! created?
Who is Know! trying to reach?
Why are parents of children ages 11-13 Know!'s target audience?
Who is involved in the Know! initiative
What is the Know! Pledge?
How is Know! being funded?
Is Know! a school-based program?
What role will schools play in Know!?
How can prevention agencies and businesses get involved in Know!?
What are the goals of Know!?
How does Know! tie in with national campaigns like Partnership For a Drug Free America or the Truth Campaign?
What type of information will Internet users find on the Know! Web site?
Q: What is Know!?
A: Know! empowers parents to raise their children to be substance-free. Know! provides parents with the tools they need to surround 11-13-year-old children with messages they can understand about staying free from alcohol, tobacco and other drugs.Know! provides parents with twice monthly Know! Parent Tips via e-mail. Know!Parent Tips contain current facts about alcohol, tobacco and other drugs use among youth, as well as action steps for parents to take to help their children resist using. We encourage you to forward these tips on to your family, friends and parent groups who may benefits. You may include these tips in your newsletters, on your websites or print them out and use them as parent handouts. We only ask that you credit: Know! is a Program of Drug-Free Action Alliance.
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Q: What does Know! stand for? Is it an acronym?
A: Know! is not an acronym, but it does stand for a very important concept when it comes to preventing alcohol, tobacco and drug use: knowledge. Know!'s primary goal is to increase parental knowledge about substance use and effective strategies for keeping youth substance free.
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Q: Why was Know! created?
A: Surveys have shown increases in the number of children who begin experimenting with alcohol, tobacco or other drugs are beginning between 6th and 8th grade. Yet the most concentrated prevention programs target younger children. Research has also shown that parents of middle school youth are unfamiliar with the wealth of prevention programs and resources available in their community. Parents have reported the need for greater awareness and tools to help their children stay substance-free.
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Q: Who is Know! trying to reach?
A: Know! targets parents of children ages 11 – 13. Research clearly shows that parents are the first line of defense when it comes to preventing use of alcohol, tobacco and other drugs among youth. While children seem like they are not listening at that age, studies show that children still cite parents as the number one influence on whether or not they try substances. Further, studies show that children whose parents are actively involved in their lives are less likely to use substances.
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Q: Why are parents of children ages 11-13 Know!'s target audience?
A: Research tells us that the middle school years, ages 11-13, are the most vulnerable for youth when it comes to the use of alcohol, tobacco and other drugs. These years are also difficult for parents as they struggle to give their children more independence while still providing the guidance and information children need. As children and parents enter this challenging time, increased communication and information about alcohol, tobacco and other drugs has been shown to make a positive difference and serve as a deterrent to children using alcohol, tobacco and other drugs.
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Q: Who is involved in the Know! Initiative?
A: Know! is a growing membership of parents, prevention agencies, educators, community leaders and individuals who share the goal of preventing and reducing the use of alcohol, tobacco and other drugs. Know! is a program administered by Drug-Free Action Alliance with funding support provided by the United Way of Central Ohio.
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Q: What is the Know! Pledge?
A: The Know! Pledge is the first step to becoming a Know! member. Regardless of the role they choose to undertake, each parent, agency, school, business or community supporter is asked to take the Know! Pledge as a tangible reminder of their commitment to reduce the use of alcohol, tobacco and other drugs among our community's youth.
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Q: Is Know! a school-based program?
A: Yes, but it is also so much more. Know! is a community-wide initiative because research shows that prevention takes a community-wide approach. Everyone has a role to play in being a role model and sending positive messages to our community's youth. The schools are a natural vehicle to reach parents so we do work closely with them.
Back to Top
Q: What role will the schools play in Know!?
A: Research has shown that parents want and trust information from their children's schools, but Know! understands that schools have other priorities that are just as important as substance use prevention. Know! will not ask schools to institute any new programming. Instead, Know! will send emailed parent tips twice monthly and these tips can be forwarded on to your parent distribution list, included in your newsletters, posted on your websites or print them out and use them as parent handouts. We only ask that you credit: Know is a Program of Drug-Free Action Alliance.
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Q: How can prevention agencies and businesses get involved in Know!?
A: The first step for anyone to get involved is to call Know! at 614-540-9985 and ask for Michelle Morse or dial extension 14.
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Q: What are the goals of Know!?
A: The goals of Know! are:Increase parent's knowledge about alcohol, tobacco and other drug use; Increase parental awareness that their child is at-risk for using alcohol, tobacco and other drugs; Increase parental knowledge of effective parenting techniques for keeping youth substance free; and Increase the number of conversations parents have with their children about alcohol, tobacco and other drugs.
Back to Top
Q: How does Know! tie in with national campaigns like Partnership For a Drug Free America?
A: Know! is independently created with no official ties to any national organizations or coalitions. However, an extensive research review of the leading anti-alcohol, tobacco and other drug prevention agencies - and consultation with them - yielded recommendations for the appropriate target audience as well as guidelines for effective messages and delivery techniques.
Back to Top
Q: What type of information will Internet users find on the Know! Web site?
A: The Know! Web page provides parents, educators, prevention professionals, businesses and other community leaders with the information they need to get involved in Know! and make a difference in empowering children to be substance-free. Visitors to the site can: take the Know! Pledge, order a parent/caregiver handbook, sign up for free parent tips, and learn the facts about alcohol, tobacco and other drug use.
Back to Top
Still have questions? Feel free to contact us.
Find answers to the most frequently asked questions here.
What is Know!?
What does Know! stand for? Is it an acronym?
Why was Know! created?
Who is Know! trying to reach?
Why are parents of children ages 11-13 Know!'s target audience?
Who is involved in the Know! initiative
What is the Know! Pledge?
How is Know! being funded?
Is Know! a school-based program?
What role will schools play in Know!?
How can prevention agencies and businesses get involved in Know!?
What are the goals of Know!?
How does Know! tie in with national campaigns like Partnership For a Drug Free America or the Truth Campaign?
What type of information will Internet users find on the Know! Web site?
Q: What is Know!?
A: Know! empowers parents to raise their children to be substance-free. Know! provides parents with the tools they need to surround 11-13-year-old children with messages they can understand about staying free from alcohol, tobacco and other drugs.Know! provides parents with twice monthly Know! Parent Tips via e-mail. Know!Parent Tips contain current facts about alcohol, tobacco and other drugs use among youth, as well as action steps for parents to take to help their children resist using. We encourage you to forward these tips on to your family, friends and parent groups who may benefits. You may include these tips in your newsletters, on your websites or print them out and use them as parent handouts. We only ask that you credit: Know! is a Program of Drug-Free Action Alliance.
Back to Top
Q: What does Know! stand for? Is it an acronym?
A: Know! is not an acronym, but it does stand for a very important concept when it comes to preventing alcohol, tobacco and drug use: knowledge. Know!'s primary goal is to increase parental knowledge about substance use and effective strategies for keeping youth substance free.
Back to Top
Q: Why was Know! created?
A: Surveys have shown increases in the number of children who begin experimenting with alcohol, tobacco or other drugs are beginning between 6th and 8th grade. Yet the most concentrated prevention programs target younger children. Research has also shown that parents of middle school youth are unfamiliar with the wealth of prevention programs and resources available in their community. Parents have reported the need for greater awareness and tools to help their children stay substance-free.
Back to Top
Q: Who is Know! trying to reach?
A: Know! targets parents of children ages 11 – 13. Research clearly shows that parents are the first line of defense when it comes to preventing use of alcohol, tobacco and other drugs among youth. While children seem like they are not listening at that age, studies show that children still cite parents as the number one influence on whether or not they try substances. Further, studies show that children whose parents are actively involved in their lives are less likely to use substances.
Back to Top
Q: Why are parents of children ages 11-13 Know!'s target audience?
A: Research tells us that the middle school years, ages 11-13, are the most vulnerable for youth when it comes to the use of alcohol, tobacco and other drugs. These years are also difficult for parents as they struggle to give their children more independence while still providing the guidance and information children need. As children and parents enter this challenging time, increased communication and information about alcohol, tobacco and other drugs has been shown to make a positive difference and serve as a deterrent to children using alcohol, tobacco and other drugs.
Back to Top
Q: Who is involved in the Know! Initiative?
A: Know! is a growing membership of parents, prevention agencies, educators, community leaders and individuals who share the goal of preventing and reducing the use of alcohol, tobacco and other drugs. Know! is a program administered by Drug-Free Action Alliance with funding support provided by the United Way of Central Ohio.
Back to Top
Q: What is the Know! Pledge?
A: The Know! Pledge is the first step to becoming a Know! member. Regardless of the role they choose to undertake, each parent, agency, school, business or community supporter is asked to take the Know! Pledge as a tangible reminder of their commitment to reduce the use of alcohol, tobacco and other drugs among our community's youth.
Back to Top
Q: Is Know! a school-based program?
A: Yes, but it is also so much more. Know! is a community-wide initiative because research shows that prevention takes a community-wide approach. Everyone has a role to play in being a role model and sending positive messages to our community's youth. The schools are a natural vehicle to reach parents so we do work closely with them.
Back to Top
Q: What role will the schools play in Know!?
A: Research has shown that parents want and trust information from their children's schools, but Know! understands that schools have other priorities that are just as important as substance use prevention. Know! will not ask schools to institute any new programming. Instead, Know! will send emailed parent tips twice monthly and these tips can be forwarded on to your parent distribution list, included in your newsletters, posted on your websites or print them out and use them as parent handouts. We only ask that you credit: Know is a Program of Drug-Free Action Alliance.
Back to Top
Q: How can prevention agencies and businesses get involved in Know!?
A: The first step for anyone to get involved is to call Know! at 614-540-9985 and ask for Michelle Morse or dial extension 14.
Back to Top
Q: What are the goals of Know!?
A: The goals of Know! are:Increase parent's knowledge about alcohol, tobacco and other drug use; Increase parental awareness that their child is at-risk for using alcohol, tobacco and other drugs; Increase parental knowledge of effective parenting techniques for keeping youth substance free; and Increase the number of conversations parents have with their children about alcohol, tobacco and other drugs.
Back to Top
Q: How does Know! tie in with national campaigns like Partnership For a Drug Free America?
A: Know! is independently created with no official ties to any national organizations or coalitions. However, an extensive research review of the leading anti-alcohol, tobacco and other drug prevention agencies - and consultation with them - yielded recommendations for the appropriate target audience as well as guidelines for effective messages and delivery techniques.
Back to Top
Q: What type of information will Internet users find on the Know! Web site?
A: The Know! Web page provides parents, educators, prevention professionals, businesses and other community leaders with the information they need to get involved in Know! and make a difference in empowering children to be substance-free. Visitors to the site can: take the Know! Pledge, order a parent/caregiver handbook, sign up for free parent tips, and learn the facts about alcohol, tobacco and other drug use.
Back to Top
Still have questions? Feel free to contact us.








